About Me | Work Samples
_____________________________________________________

Ellen Monroe
Project Management • Art Direction
Interface Design • Package Design
Atlanta, Georgia
404.642.0163
monroe_design@comcast.net

Objective

To provide broad strategic vision to a forward-thinking organization by successfully managing marketing solutions through implementation accross all mediums which aim to generate high-quality leads.


Professional Experience

Marketing Specialist
Monroe Consulting- Atlanta, Georgia
10/13 - Present

  • Plan and manage projects and interactive products that best serve customer needs and capitalize on strategic opportunities
  • Proficient in Wordpress and other content management systems, UI/UX design management
  • Project manage design resources and technical teams to create large-scale interactive programs from concept to completion
  • Industries served include: Healthcare, Industrial Supply, Distribution, Architectural, Lighting
  • Won the Advertising Excellence Award from Facility Maintenance Decisions Magazine for a Forest Lighting Ad in 2015

Marketing Specialist
Zep Inc.- Atlanta, Georgia
09/07 - 10/13

  • Define and support our market position through development of sales and marketing messages targeting end users
  • Lead execution for events and industry conferences
  • Partnered with sales and training teams, strengthening client relationships and generating new revenue opportunities
  • Ensure the content produced utilizes the right message, voice, tone, and readership levels to effectively educate, inform, and influence target audiences across all mediums
  • Concept and designed interactive programs, marketing materials, graphic/brand identity, and product package design

Creative Manager
Kimberly-Clark Corporation - Roswell, Georgia
09/95 – 09/07

  • Managed design resources and technical teams to create interactive programs from concept to completion
  • Design and maintain information architecture, visual structure and design elements for Healthcare, Technical Paper, Global Nonwovens, Safety businesses
  • Establish, standardize and implement the creative strategy and design process
  • Create visual design consistency, style guides and brand guidelines
  • Author UI/UX design templates for site designs
  • Concepted and designed interactive programs, marketing materials, graphic/brand identity, and package design

Studio Manager
Adair Greene - Atlanta, Georgia
Top 10 Southeastern healthcare advertising agency
08/92 – 09/95

  • Built and managed a team of 4 full time graphic designers
  • Management duties included monitoring workload, management of budget for supplies and equipment
  • Identified staffing requirements to complete collateral graphics, trade show graphics and package graphics projects
  • Created process to drive resolution of all
    workflow or project issues

Electronic Design Department Manager
Compack - Atlanta, GA
02/91 – 08/92

  • Extensive exposure to the food and beverage industry
  • Developed electronic graphics department and staff
  • Managed workflow within the department
  • Conducted ongoing staff technological training and new employee education
  • Hired and managed staff of 4 artists

Junior Art Director
The Artworks - Decatur, Georgia
02/86 – 01/91

  • Created and produced all layout, designs, comps, illustrations for Young & Tender Chicken,
    Arthur Anderson and Coca-Cola

     

Technical Skills

  • Software Expertise - MS Office, Photoshop, InDesign, Illustrator, Acrobat, MS Visio, Dreamweaver, Flash, Sharepoint
  • Proficient in Wordpress and other content Management systems

 

Education

North Metro Technical Institute
Web Site Design Technician Program
Certificate
2003 – 2004

Dekalb Technical Institute
Associates Degree
Decatur, Georgia
1985 – 1986

University of Georgia
Athens, Georgia
1981 – 1985

_____________________________________________________

About Me | Work Samples